Contents of N5/2015

all contents

Contents №5' 2015

MANAGEMENT THEORY

Evolution and variants of enterprise management systems
Tyapukhin A.P., Doctor of Economics, Professor of the Organization Management Department, Orenburg branch of Russian Presidential Academy of National Economy and Public Administration

Abstract:
The article contains the elaboration of the contents of the enterprise management systems in implementing various management concepts and the sequence of transformation targets, tasks, principles, approaches, means, functions and methods of management in the process of evolution of these systems.
Keywords: system, management, flow, purpose, task, principle, approach, mean, function.

References
1. Ansoff I.H. (1965), Corporate Strategy: An Analytic Approach to Business Policy for Growth and Expansion, New York: McGraw-Hill.
2. Mentzer J.T., Stank T.P. and Esper T.I.  (2008), «Supply chain management and its relationship to logistics, marketing, production and operations management», Journal of Business Logistics, Vol. 29 No. 1, p. 31–45.
3. Tyapukhin А., Kogan A. Strategicheskie prioritety predpriyatiya // RISK: resursy, informatsiya, snabzhenie, konkurentsiya. - 2004. - № 2. s.4-11.
4. Tyapukhin А., Tyapukhina O. Kontseptsii upravleniya logisticheskimi sistemami // RISK: resursy, informatsiya, snabzhenie, konkurentsiya. - 2003. - № 4.s. 20-27.  
5. Tyapukhin А.P., Tarasenko Е.А. Logisticheskaya sistema: sushchnost, struktura, variant i algoritm funktsionirovaniya // European Social Science Journal. - 2014. - № 1-2 (40), s. 428-436. 
6. Smirnov E.А. Teoriyaorganisatii: uchebnoeposobie. – М.: INFRA-М, 2008. 
7. Milner B. Z. Teoriyaorganisatii: uchebnik. – 2-еizd.,pererab. idop. – М.:INFRA-М, 2000. 
8. Tyapukhin А.P. Evolyutsiya prinzipov upravleniya predpriyatiyami: avtorskayaversiya // Voprosysovremennoy ekonomiki: elektrohhyynauchnyy zhurnal. – 2013. – № 2: Rezhim dostupa: economic-journal.net/2013/07/136/
9. Tyapukhin А.P. Magicheskoechislo «14» v teorii i praktike menedzhmenta // Menedzhment v Rossiii za rubezhom. - 2009. - № 3.s. 17-22.
10. TyapukhinА.P. Оponyatiyakh «logistika» i «upravlenie tsepyami postavok» // Logistika. – 2009. - № 2. - s. 16 –17.
11. Tyapukhin А.P., Syundyukova T.V. Upravlenie logisticheskoy sistemoi na osnove zakonovteorii organizatsii//Menedzhment v Rossiii za rubezhom. – 2013. - № 5. - s. 19-26.

Risks and the effective number of advertising placements
Shmatov G.A., Phd of Physics and Mathematics, Associate Professor, 
Ural Federal University, Liberal Arts University

Abstract: 
In this paper an economic-mathematical theory of media planning is discussed. The methods of risk calculation of advertisement placement in the media are developed; the concept of the effective and optimal number of advertisement placement in the media is introduced. The dependence of the effective number of advertisement placement on the magnitude of risks and the magnitude of the efficient frequency is calculated.
Keywords: advertising, risk, media planning, optimization, efficiency.

References
1. Knight F. Risk, Uncertainty and Profit. — Boston: Houghton Mifflin Co, 1921. 
2. Redhed K.H'yuz S. Upravlenie finansovymi riskami. — M.: INFRA-M, 1996. 
3.Sholomickii A. G. Teoriya riska. Vybor pri neopredelennosti i modelirovanie riska. — M.: Izd. dom GU VShE, 2005. 
4. Korolev V.Yu., Benning V.E., Shorgin S.Ya. Matematicheskie osnovy teorii riska. — M.: FIZMATLIT, 2011. 
5. Marder A.G. Riski i shansy: Neopredelennost', prognozirovanie i ocenka. M.: KRASAND, 2014. 
6. Shmatov G.A. Metody vychisleniya riskov razmesheniya reklamy v SMI // Marketing v Rossii i za rubezhom. —2014. —№ 5. —S. 31-38. 
7. Popov E.V., Shmatov G.A. Kolichestvennye metody mediaplanirovaniya // Menedzhment v Rossii i za rubezhom. — 2009. — № 5. — s. 36-44. 
8. Shmatov G.A. Teoriya mediaplanirovaniya.— Ekaterinburg: Izdatel'stvo Gumanitarnogo universiteta, 2012. 
9. Ostrow J.W. Setting Effective Frequency Levels, Effective Frequency, Advertising Research Foundation. — New-York. — 1982. — P. 89-102. 
10. Rossiter Dzh.R., Persi L.Reklama i prodvizhenie tovarov .— SPb.: Pi­ter, 2000. 
11. Dyu Plessi E. Psihologiya reklamnogo vliyaniya. — SPb.: Pi­ter, 2007. 
12. Braiant Dzh., Tompson S.Osnovy vozdeistviya SMI.— M.: Vil'yams, 2004. 
13. Feller V. Vvedenie v teoriyu veroyatnostei i ee prilozheniya. T. 1. — M.: Mir, 1967. 
14. Bel'ko I.V., Svirid G.P. Teoriya veroyatnotei i matematicheskaya statistika. — Minsk: Novoe znanie, 2003.

 

STRATEGIC MANAGEMENT

The development of the core competencies of the company
Lukutina M.V., undergraduate student at MUCTR them. D.I. Mendeleev 
Khachaturov A.E., Doctor of Economics, Professor, Head of the Chair of Management and marketing of MUCTR them. D.I. Mendeleev

Abstract: 
The article is devoted to the development of methods and approaches to the strategic management of companies based on advance the creation and development of core competences. Stages of the enterprise strategic development based on the development of the system of core competencies are defined. The mechanisms of self-organization processes of core competencies in the company are described.
Keywords: core competencies, development of core competences, strategic management, strategy of enterprise, self-organization.

References
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6. Khachaturov A.E., Golubev A.V. Effektivnost' truda kak faktor obespecheniya kachestva zhizni // «Kompetentnost'». 2012. – № 5. – S.36-41.
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8. Popova L.F. Vliyanie informacionnyh tehnologii na formirovanie ustoichivogo razvitiya predpriyatiya // Vestnik Saratovskogo gosudarstvennogo social'no-ekonomicheskogo universiteta. – 2014. – № 1. – S. 73-77.
9. Sumina E.V., Belyakova G.Ya., SokolovaE.L. Klyuchevye kompetencii promyshlennogo predpriyatiya v usloviyah stanovleniya innovacionnoi ekonomiki: monografiya. – Krasnoyarsk: Sib. gos. aerokosmich. un-t, 2011.
10. Varlamova Z.N. Zhiznennyi cikl klyuchevoi kompetencii organizacii // Vestnik Omskogo universiteta. Seriya «Ekonomika». – 2014. – №2. – S. 41-45.
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14. Barton L.D. Core Capabilities and Core Rigidities: A Paradox in Managing New Product Development // Strategic Management Journal. – 1996. – V. 13. P. 111-125.
15. Spirin S.A. Klyuchevaya kompetenciya promyshlennogo predpriyatiya: sushnostnye cherty kategorii // Problemy sovremennoi ekonomiki. – 2008. – № 4 (28).
16. Khachaturov A.E., Shturmin F.S. Metody organizacii raboty sistem innovacionnogo menedzhmenta i marketinga // Menedzhment v Rossii i za rubezhom. – 2015. №2. S. 128-133.
17. Fedosova T.V. Kommercializaciya rezul'tatov NIOKR i transfer tehnologii / Uchebnoe posobie na modul'noi osnove s diagnostiki-kvalimetricheskim obespecheniem. – Izd-vo TTI YuFU, 2011.
18. Vasil'ev S.V. Innovacionnyi menedzhment: Ucheb.-metod. Posobie. Velikii Novgorod: NovGU im. Yaroslava Mudrogo, 2006.
19.  Met'yuz Dzh. Innovacionnyi cikl v krupnyh kompaniyah // Otkrytye innovacii dlya krupnyh kompanii. – 2011. – S. 3-31.: [Elektronnyi resurs]. – Rezhim dostupa lumiknows.ru/files/lumiknows-innovation-book-skolkovo-2011.pdf (data obrasheniya 16.06.2015).
20. Il'inyh L.V., Khachaturov A.E., Belkovskii A.N. Ekonomicheskie klastery kak sposob effektivnogo ispol'zovaniya resursov // Menedzhment v Rossii i za rubezhom. – 2015. – № 3. – S. 3-13.
21. Kollinz D., Porras D. Postroennye navechno: Uspeh kompanii, obladayushih videniem. – M.: Mann, Ivanov i Ferber, 2013.

Managing the industrial development of the countries with transitional economy
Aubakirova G.M., Karaganda State Technical University (Kazakhstan), Doctor of Economics, Professor

Abstract: 
The generalizing results of implementing industrial policy in Kazakhstan in 2010-2013 are presented. The main obstacles on the way of its industrial development are revealed. The prospects of country development till 2030 are shown. The role of government regulation of the industrial innovative development is shown.
Keywords: Kazakhstan, industrial policy, governmental regulation.

References 
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3. Kontseptsiya industrialno-innovatsionnogo razvitiya Respubliki Kazahstan na 2015 - 2019 godyi. Utverzhdena postanovleniem Pravitelstva Respubliki Kazahstan ot 31 dekabrya 2013 goda № 1497.
4. Statisticheskiy ezhegodnik «Kazahstan v 2012 g.». Ofits. sayt Agentstva RK po statistike: stat.kz
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7. Kompleksnyiy plan povyisheniya energoeffektivnosti RK na 2012-2015 godyi utverzhdena postanovleniem Pravitelstva Respubliki Kazahstan ot 30 noyabrya2011 g. № 1404.
8. Programma «Energosberezhenie 2020». Utverzhdena postanovleniem Pravitelstva Respubliki Kazahstan ot 29 avgusta 2013 g. № 904.
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10. Vyistuplenie Prezidenta Kazahstanan a Industrialnom forume, Kazahstan, Astana, 3 iyulya 2013g.

Innovativness of nonprofit organizations: management context
Minnigaleeva G.A., Research fellow, Centre for Studies of Civil Society and Nonprofit Sector and Associate Professor at the Department of Management and Economics in Nongovernmental Nonprofit Organizations, National Research University «Higher School Of Economics», Ph.D.

Abstract:
With quite a lot of attention paid to management innovations in business and governmental organizations, it is almost impossible to find in the Russian scientific literature such research published on the nonprofit organizations. In this paper we present the analysis of the foreign research of management features influencing the innovation process in nonprofit organizations. Factors determining the innovation process are analyzed within the framework of the five areas: relations with the external environment, relations with the internal stakeholders, organization’s culture, leadership, management of processes and resources.
Keywords:  innovations, NGO management, nongovernmental nonprofit organizations.

References
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Crowdsourcing as an innovative technology of management
Tretjakovа L.A., Doctor of Economics, Associate Professor, corresponding member RAEN, Professor of the chair of human resource management, FGAOU VPO “Belgorod State National Research University”
Relevance of the article is caused by the high extent of integration of social technologies, including crowdsourcing in a control system of enterprise structures that assumes need of systematization of the directions of use and kinds of crowdsourcing. Updating of the advantages and shortcomings of realization of the methods of crowdsourcing, specification of specifics of use of instruments of crowdsourcing will allow an increase in the competitiveness of enterprise structures optimizing the solution of production functions. As an object of research the organizational and economic relations defining processes of use of information technologies by optimization of business processes act. Treat results of the conducted research: the main kinds of crowdsourcing are allocated, advantages and shortcomings of realization of a method of crowdsourcing are proved, the optimized option of use of crowdsourcing for the solution of production functions with use of the theory of the system of mass service is offered.
Keywords: crowdsourcing, competitiveness, business process, enterprise structures.

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8. Battiston S., Gallegati M., Greenwald B., Stiglitz J. Liaisons Dangereuses: Increasing Connectivity, Risk Sharing and Systemic Risk // Journal of Economic Dynamics & Control. 2012. №36. 
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10. Amit R., Zott Chr., Massa L. The Business Model: Recent Developments and Future Research // Journal of Management. Vol. 37. № 4. July 2011. R. 1019 - 1042. 
11. Malikov R., Grishin K. Modelirovanie parametrov razvitiya institucional'noi konfiguracii regional'noi delovoi sredy // Ekonomicheskaya politika. 2014. №6. S. 171-186. 
12. Kleiner G.B. Sistemnyi resurs ekonomiki. // Voprosy ekonomiki. 2011. № 1. S. 89-100. 
13. Vechkanov G. Demagogiya protiv novoi industrializacii, ili popytka s negodnymi sredstvami // Ekonomist. 2014. №7. S. 3 
14. Deissenberg C., Hoog S. van der, Herbert D. (2008). EURACE: A Massively Parallel Agent-Based Model of the European Economy // Document de Travail No. 2008. Vol. 39. 24 June. 
15. Ambrosiano N. (2006). Avian Flu Modeled on Supercomputer // Los Alamos National Laboratory NewsLetter. Vol. 7. No. 8, р. 32. 
16. Romanova O.A., Buhvalov N.Yu. Formirovanie teoreticheskoi platformy kak sistemnoi osnovy promyshlennoi politiki v usloviyah novoi industrializacii // Ekonomicheskie i social'nye peremeny. Fakty, tendencii, prognoz. 2014. №32. S. 58-67. 
17. Makarov V. L., Bahtizin A. R., Vasenin V. A., Roganov V. A., Trifonov I.A. Sredstva superkomp'yuternyh sistem dlya raboty s agent-orientirovannymi modelyami // Programmnaya inzheneriya. 2011. №3. S. 2-14 
18. Bisset K., Chen J., Feng X., Kumar V. S.A., Marathe M. (2009). EpiFast: A fast algorithm for large scale realistic epidemic simulations on distributed memory systems. Yorktown Heights, New York; 2009: 430 - 439. Proceedings of 23rd ACM International Conference on Supercomputing (ICS’09). 
19. Arhangel'skii Yu. Neoindustrializaciya. Nekotorye polemicheskie soobrazheniya // Ekonomist. 2014. № 5. S. 3. 
20. Amit R., Zott Chr. Value creation in E-Business // Strategic Management Journal. 2001. №22. R. 493–520. 
21. Lynar T.M., Herbert R.D., Chivers W.J. (2009): Implementing an Agent Based Auction Model on a Cluster of Reused Workstations // International J. of Computer Applications in Technology. Vol. 34. Issue 4, р.13-24. 
22. Tatarkin A.I., Andreeva E.L. Formirovanie postindustrial'nogo social'nogo gosudarstva. Vektor razvitiya chelovecheskogo potenciala // Problemy teorii i praktiki upravleniya. 2014. №7. S. 24-31. 
23. Gubanov S. K politike neoindustrializacii Rossii // Ekonomist. 2009. №9. S. 3-20.

 

SECTOR-SPECIFIC MANAGEMENT

Managing costs of production and consumption-based functional cost analysis
Chernov V.A., Doctor of Economics, Professor, the chair of the Accounting and audit Department, Nizhny Novgorod State University of Architecture and Civil Engineering

Abstract:
With the modern requirements of the market to achieve product competitiveness, industrial organizations need to achieve the most economical and effective approach not only in the production but also consumption functions of products. To solve this problem a functional and cost analysis is required, which is considered in this article.
Keywords: the cost of production and consumption, value analysis, useful and useless features.

References
1. Bakanov M. I., Chernov V. A. Analiz kommercheskogo riska // Buhgalterskij uchet. 1993. № 10. S. 9-15.
 2. Bakanov M. I., Chernov V. A. Upravlencheskij uchjot: torgovaja kal'kuljacija: Ucheb. posobie. – M.: JuNITI-DANA, 2012.
 3. Bakanov M. I., Sheremet A. D. Teorija jekonomicheskogo analiza   Uchebnik dlja studentov jekon. special'nostej. 4-e izd., pererab. i dop.   M.: Finansy i statistika, 2003.
 4. Vavilov S. Ju., Hachaturov A. E.   Strategicheskoe planirovanie kak programma dolgosrochnogo razvitija i adaptacii kljuchevyh kompetencij kompanii // Menedzhment v Rossii i za rubezhom. – 2013. – № 1. – S. 4–17.
 5. Vahrushina M. A. Buhgalterskij upravlencheskij uchet: Uchebnoe posobie. 8-e izdanie, pererabotannoe i dopolnennoe. M.: Nacional'noe obrazovanie. 2013.
 6. Krupnov Ju.V. Importozameshhenie v 2015 godu kak zapusk novoj industrializacii i proektnoj jekonomiki razvitija / Ju.V. Krupnov // Vserossijskaja nauchno-tehnicheskaja konferencija: «Importozameshhenie oborudovanija i tehnologij v strategicheski vazhnyh otrasljah jekonomiki Rossii», OOO «OPK» (g. Sankt-Peterburg) i FGUP «Vserossijskij nauchno-issledovatel'skij institut standartizacii oboronnoj produkcii i tehnologii» (g. Moskva). M.: OAO «Tehnopark «Slava», 28-29 maja 2015 goda (Jelektronnyj resurs). – Rezhim dostupa: opk.spb.ru/category/training-center/business-coaching/business-coaching-conference/
 7. Maslov D., Vatson P., Chilishi N. Primenenie funkcional'noj modeli ocenki menedzhmenta dlja dostizhenija ustojchivyh konkurentnyh preimushhestv // Menedzhment v Rossii i za rubezhom. – 2007. – № 3. – S. 10–31.
 8. Putin V. V. Ukreplenie doverija v jepohu preobrazovanij / Vystuplenie na plenarnom zasedanii 18-go Peterburgskogo mezhdunarodnogo jekonomicheskogo foruma // g. Sankt-Peterburg, 23 maja 2014 (Jelektronnyj resurs). – Rezhim dostupa:  kremlin. ru/news/21080.
 9. Putin V. V. Razumnoe importozameshhenie – nash dolgosrochnyj prioritet, g Moskva, 4 dekabrja 2014 (Jelektronnyj resurs). – Rezhim dostupa: rg.ru/2014/12/04/importozameshchenie-anons.html
 10. Chernov V. A. Analiz kommercheskogo riska / Pod red. M. I. Bakanova. M. Finansy i statistika. 1998.
 11. Chernov V.A. Geojekonomika i geopolitika Rossii: vlijanie jekonomicheskih i finansovopoliticheskih aspektov na importozameshhenie. Vserossijskaja nauchno-tehnicheskaja konferencija: «Importozameshhenie oborudovanija i tehnologij v strategicheski vazhnyh otrasljah jekonomiki Rossii», OOO «OPK» (g. Sankt-Peterburg) i FGUP «Vserossijskij nauchno-issledovatel'skij institut standartizacii oboronnoj produkcii i tehnologii» (g. Moskva). M.: OAO «Tehnopark «Slava», 28-29 maja 2015 goda (Jelektronnyj resurs) opk.spb.ru/category/training-center/business-coaching/business-coaching-conference/
 12. Chernov V. A. Investicionnyj analiz: Uchebnoe posobie dlja studentov vuzov / V.A. Chernov; Pod red. M.I. Bakanova. – 2-e izd., pererab. i dop. M.: JuNITI-DANA. 2012.
 13. Chernov V. A. Metody i modeli informacionno-analiticheskogo obespechenija v upravlencheskom uchete. Dissertacija na soiskanie uchenoj stepeni doktora jekonomicheskih nauk / Moskva, 2005.
 14. Chernov V. A. O kal'kulirovanii zatrat v sfere obrashhenija // Menedzhment v Rossii i za rubezhom. 2000. № 1. 
S. 43.
 15. Chernov V. A. Razvitie setevyh innovacionnyh sistem // Transportnoe delo Rossii. 2012. № 1. S. 32-34.
 16. Chernov V. A. Upravlencheskij uchjot i analiz kommercheskoj dejatel'nosti // Upravlenie kompaniej. 2007. № 12. S. 51.
 17.  Chernov V. A. Uslovija primenenija otechestvennyh podhodov k ocenke jeffektivnosti innovacionnoj dejatel'nosti predprijatij // Kreativnaja jekonomika. 2012. № 2. S. 81-84.
 18. Chernov V. A. Upravlencheskij uchjot i analiz kommercheskoj dejatel'nosti / Pod red. M. I. Bakanova. M. Finansy i statistika. 2001. 320 s.
 19. Chernov V. A. Finansovaja politika organizacii:   Ucheb. posobie dlja studentov jekon. vuzov i special'nostej. M.: JuNITI-DANA. 2006.
 20. Chernov V. A. Jekonomicheskij analiz: Torgovlja, obshhestvennoe pitanie, turisticheskij biznes. M.: JuNITI-DANA, 2012.

Using some of the institutional factor’s coefficients in determining the cost of the information product
Limarev P.V., PhD Economics, Associate Professor of Economics and Marketing, Nosov Magnitogorsk State Technical University, lavranty_p@mail.ru

Abstract:
The article substantiates the need for some of the coefficients corresponding to the presence of institutional factors in the information market when determining the cost of economic units of information and proposes methods for determining these coefficients.
Keywords: institutional factors, the economic unit of information (EUI), cost information product, information market.

References
1. Bergson, A. Dva istochnika morali i religii. – M.: Kanon. 1994.
2. Keba V., Zavojskaja I. Upravlenie oborotom informacionnoj produkcii v ramkah dejatelnosti predprijatija // Management Accounting. – 2015. – № 10. – P. 40-45.
3.
 Lepihova, L.A. Otkrytost politicheskoj vlasti: tehnologicheskij analiz. Thesis... PhD politic. – Rostov-na-Donu, 2007. 
4. Limarev P.V. Ocenka informacionnogo produkta na regionalnom rynke televizionnoj informacii // Marketing in Russia and Abroad. – 2014. – №6. – P. 72-79.
5. Limarev P.V., Limareva Ju.A. Upravlenie oborotom informacii v uslovijah institucional'nyh ogranichenij v jekonomike // Management in Russia and Abroad. – 2015. – № 2. – P. 71–76.
6. Lobbirovanie i predstavitelstvo interesov v zakonodatelnyh i ispolnitelnyh organah vlasti // Transcript of the briefing « Federalism and Regional Legislative Assemblies », Moscow, Law and Public Policy Institute, 30.11.2007. lobbying.ru/content/sections/articleid_2985_linkid_61.html
7. Popper, K.R. Otkrytoe obshhestvo i ego vragi. T. 1: Chary Platona. Per. s angl. pod red. V. N. Sadovskogo. – M.: Feniks, 1992.

Industrial tourism: review of the German experience and perspectives for Russian regions
Volkov S.K., Ph.D. in Economics, Dean of the Faculty of “Economics and Management”, Volgograd State Technical University

Abstract:
Research is devoted to the review of the German experience in the application of industrial tourism to territorial development. The experience of the German cities of Cologne and Wolfsburg is studied. On the basis of the study performed are highlited the benefits, which could be received by private businesses and territories from the development of industrial tourism. In conclusion, the author gives practical recommendations for stakeholders in Russian regions.
Keywords:  industrial tourism, regional development, marketing in tourism, destination  marketing, tourist attractions.

References 
1. KleimenovaE.O., ChulakovaA.O. Diversifikaciya ekonomiki monogorodov za schet razvitiya promyshlennogo turizma // Infrastrukturnye otrasli ekonomiki: problemy i perspektivy razvitiya. 2014. № 7. S. 20-26. 
2. Rycev A.I. Promyshlennyi turizm v kontekste social'no-orientirovannogo upravleniya: peredovoi opyt // Ekonomika i socium. 2014. № 4-6 (13). S. 913-915. 
3. Timofeev N.V. Promyshlennyi turizm – novyi podhod k ekonomicheskomu razvitiyu Sankt-Peterburga (na primere sudostroitel'nogo klastera) // Vestnik INZhEKONa. Seriya: Ekonomika. 2014. № 1 (68). S. 230-232. 
4. Carter J. Watching work go by // Environmental Interpretations. 1991. Vol. 6 (4). P. 10–11.
5. Industrial tourism: opportunities for city and enterprise / edited by Alexander H.J. Otgaar… [et al.]. – Ashgate, 2010.
6. Frew E.A.  Industrial tourism: a conceptual and empirical analysis (Ph.D. thesis). – Victoria University, 2000.
7. Soyez D.  Kulturtourismus in Industrielandschaften, in Kulturtourismus in Europa: Wachstum ohne Grenzen / edited by Becker C. and Steinecke A. – ETI-Studien, 1993.
8. Yale P. From tourist attraction to heritage tourism. – Huntingdon, 1991.
9. Maccannel D. The tourist: a new theory of the leisure class. – New York: Schoken Books, 1976.
10. City of Wolfsburg [Электронный ресурс]. URL: komsis.de/si/en/profile/SI-40589
11. Wolfsburg [Электронный ресурс]. URL: wmg-wolfsburg.de/.../hochgeschwindigkeit-2015-englisch.pdf
12. A Record for Tourism in Cologne for 2012: Breaking the 5 Million Mark [Электронный ресурс]. URL: koelntourismus.de/rss/news/select_category/3/article/a-record-for-tourism-in-cologne-for-2012-breaking-the-5-million-mark.html

 

ENTERPRISE MANAGEMENT

Line of process quality based on the Toyota production system
Omel'chenko I.N., Dr.Sci.Tech., Dr.Econ.Sci., Dean of faculty «Engineering business and management”, Bauman University
Komarova S.G.,Phd Sci.Tech., Associate Professor, RHTU named D.I. Mendeleev
Lazarev S.V., Phd student, Bauman University

Abstract:
There is proposal of the consistent principles chain in this article. This principles lead to the quality production and have been analyzed by Isikava diagram. Then the principles draw up in logical propose of implementation. Logic of principles drawing up builds up by principles of extension. Drawing up starts from the end point (quality) to the first point (initial condition) step by step. This method allows tracking succession of action in the lean implementation.
Keywords:  production quality management system, lean, assessment criteria of lean implementation, principles of extension.

References 
1. O. Ukhanova, «Problema "ottsov i detei" v menedzhmente znanii,» Problemy teorii i praktiki upravleniya, № 4, pp. 134-140 s, 2015.
2. Dennis Khobbs, Vnedrenie berezhlivogo proizvodstva. Prakticheskoe rukovodstvo po optimizatsii biznesa, Minsk: Grevtsov Pablisher, 2007. -352 s.
3. Ono T., Proizvodstvennaya sistema Toyota: ukhodya ot massovogo proizvodstva, M: per. s angl. A.Gryaznova, A.Tyaglova, M: Institut kompleksnykh strategicheskikh issledovanii, 2008. - 208s.
4. Edgar Shein, Organizatsionnaya kul'tura i liderstvo. Postroenie. Evolyutsiya. Sovershenstvovanie., per. s angl. C.Zhil'tsov, A.Chekh, SPb: Piter, 2002. - 326 s.
5. Lu D., Kanban i "tochno vovremya" na Toyota: Menedzhment nachinaetsya na rabochem meste, per. Pesterova E., M: Al'pina Biznes Buks, 2008. - 218 s.
6. Deming E., VYKhOD IZ KRIZISA, Tver': AL''BA, 1994. - 497 s.
7. Laiker D., Dao Toyota: 14 printsipov vedushchei kompanii mira, per. s angl. T.Gutman, M: Al'pina Biznes Buks, 2005. - 402 s.
8. Vumek D, Dzhons D., Berezhlivoe proizvodstvo: kak izbavit'sya ot poter' i dobit'sya protsvetaniya vashei kompanii, per. s angl. Turko S., -M: Al'pina Biznes Buks, 2005. - 473 s.
9. Shlykov G.P., Lektsiya, Filosofiya kachestva E.Deminga, «window.edu.ru/resource/979/53979/files/stup333.pdf,» 2004. [V Internete]. Available: window.edu.ru/. [Data obrashcheniya: yanvar' 2013].
10. Dzhon Seddon, Svoboda ot prikazov i kontrolya, per. s angl. A.L.Raskina, M: RIA "Standarty i kachestvo", 2009.-117 s.

The Financial statements as elements  of disclosure public companies: Russian reality
Grechenyuk A.V., Phd Economics, Head of the Department of organization of scientific and international activity, Kursk Academy of State and Municipal Service, grant25@yandex.ru
Grechenyuk O.N., Phd Economics, Senior Lecturer of the Department of Regional Economics and Management, Southwestern state university, og1016s@yandex.ru
Abstract:
The article presents the legal requirements for public companies concerning the disclosure of financial statements. Based on the analysis of two main websites disclosures revealed the degree of their compliance by the Russian companies. The article identifies trends and problems of the disclosure of financial statements by the public companies today.
Keywords: public companies, disclosure, financial statements.

References 
1. LyalinV.A., Vorob'evP.V. Rynok cennyh bumag: uchebnik. – M.: Izdatel'stvo: Prospekt, 2015. 
2. Rynok cennyh bumag: uchebnik / Pod red. Sokolova Yu.A. – Izdatel'stvo Yurait, 2014. 
3. Chaldaeva L. A., Kilyachkov A.A. Rynok cennyh bumag: uchebnik. – 4-e izd., pererab. i dop. – M.: Izdatel'stvo: Yurait, 2014.

Socio-cultural model of development of the organizational culture of the university under the conditions of high competition of graduates
Gulei I.A., Senior Lecturer, Department of Personnel Management Belgorod State National Research University
Shavyrina I.V., Associate Professor of Sociology and Management Belgorod State Technological University. V.G. Shukhov, shavyrina_77@mail.ru

Abstract:
The article analyzes the socio-cultural approach to the development of university organizational culture as a factor of competitiveness of graduates in the labour market. The authors propose a sociocultural model of university organizational culture development ensuring the competitivness increase of the higher education graduate. The expediency of integration of the organizational culture of the university in a system of client-oriented relationships is grounded.
Keywords: socio-cultural environment, university, organizational culture, student, competitiveness, customer focus.

References
1. Filatova M.N. Monitoring sociokul'turnoi sredy vuza: ponyatie i problemy // Diskussiya. – 2012. – № 10. – s. 90-97. 
2. Reznik G.A., Ponomarenko Yu.S. Programma loyal'nosti v vuze – trebovaniya vremeni: monografiya. Penza: Izdatel'stvo Penzenskogo gos. universiteta arhitektury i stroitel'stva. - 2011. 
3. Gulei I.A. Organizacionnaya kul'tura innovacionnogo vuza v period modernizacii rossiiskogo obrazovaniya // Vestnik BelGTU. – Belgorod. - № 6. – 2014. – s. 220-225.

Concept of the increase of the logistical efficiency of passenger transport in municipalities Kravchenko E.А., Branch of the Rostov State University of Railway Transport in Krasnodar, Doctor of Engineering Sciences, Professor, 1starr1@mail.ru
Kravchenko A.E., The Kuban State Technological University (KubGTU), Department of “Transportation facilities”, Ph.D., Associate Professor

Abstract:
The impact of structural reorganizations on the management of transport systems and the quality of services to the population in the municipalities and regional entities is reflected.
Keywords: passenger transport, efficiency, management, quality of service, holding.

References 
1.  Kravchenko E.A., Kravchenko A.E. Organizaciya dvizheniya massovogo passazhirskogo transporta.Uchebnoe posobie. Krasnodar: Izd-vo OOO « Izdatel'skii Dom-Yug» , 2011 g. 
2.  Logistika: obshestvennyi passazhirskii transport: uchebnik dlya vuzov / pod red. L.B. Mirotina – M: Ekzamen, 2003g. 
3. Kravchenko A.E., Goloskokov M.V. Modeli izucheniya passazhiropotokov i informacionnyh tehnologii na avtovokzalah kurortnyh zon. // Avtotransportnoe predpriyatie. PTZh. №10. –4 s. M ., 2011g. 
4. Vakulenko S.P., Kulikova E.B., Kopylova E.V. Standartizaciya menedzhmenta kachestva uslug // Mir transporta. №2. – 4 s. M: 2012

 

HUMAN RESSOURCES MANAGEMENT

Determinants of business career, or professionals aren't born
Sotnikova S.I., Chairholder, Chair of Labour Economics and Personnel Management, Doctor of Economics, Рrofessor Novosibirsk State University of Economy and Management

Abstract:
Development of market relations in Russia forces managers to change the existing methods and forms of managing in all spheres of modern management, and first of all at management of the career of the personnel. These changes need to be based on the existing needs of workers which, despite a difficult economic situation, aren’t limited only to a material component. In the article an attempt to create from a heap of phenomena causing career movements, a system of determinat of career to designate points of their interaction for achievement of their synergetic effect, to increase knowledge of opportunities of achievement of competitiveness of human resources by means of impact on the career.
Keywords: career, value, determinants, conditions, reasons, factors, classification of career.

References 
1. Beljackij N.P. Upravlenie personalom: uchebnikj. – Minsk: Sovremennaja shkola, 2008. – 448 s. – S.432-436
2. Bogatyreva O.O. Psihologicheskie predposylki kar'ernogo rosta // Voprosy psihologii. – 2009. - №3. – S.92-98.
3. Dan'sheva S.O. Professional'naja mobil'nost' budushhego inzhenera kak osnova ego gotovnosti k planirovaniju kar'ery // V sb.: Sodejstvie professional'nomu stanovleniju lichnosti i trudoustrojstvu molodyh specialistov v sovremennyh uslovijah: v 2 ch. Ch.1. / pod red. S.A. Mihajlichenko, S.N. Shevcovoj – Belgorod: Izd-vo BGTU im. V.G. Shuhova, 2013. – 363 s.– S.196.; 
4. Ivanov M.M. Simvolicheskij kapital rabotnika kak sredstvo realizacii kar'ery: Avtoref. dis. … kand. sociol. nauk. – Moskva, 2011. – 25 s. – S. 10.
5. Kiseleva, E. V. Planirovanie i razvitie kar'ery: uchebnoe posobie dlja studentov vysshih uchebnyh zavedenij. – Vologda : Legija, 2010. – 332 s. - S.117 
6. Kolodina A.V. Lichnostnye tipy i determinanty kar'ernyh orientacij budushhih i dejstvujushhih predprinimatelej: Avtoref. dis. … kand. psiholog. nauk. – Omsk,2010. – 25 s.
7. Kukota Ju.N. Kar'ernyj rost gosudarstvennyh sluzhashhih v Rossii: sistemnyj analiz: Avtoref. dis. … kand. sociol. nauk. – Krasnodar, 2007. – 15 s. – S. 10-13
8. Larionova T.M. Tehnologija kar'ery. Chast' 1: Uchebnoe posobie. – Omsk: Izd-vo OmGTU, 2008. – 208 s. – S.39-41; 
9. Semenova F.O. Psihologija zhenskoj kar'ery: lichnostnyj i jetnicheskij modusy: Avtoref. dis. … d-ra psiholog. nauk. – Sochi, 2011. -53 s. 
10. Sidorova D.G., Orel A.A. Osnovnye faktory, vlijajushhie na razvitie kar'ery i prodvizhenie po kar'ernoj lestnice // APRIORI. Serija: Gumanitarnye nauki. – 2014. - №2. - S. 3-10
11. Guseva A.S., Iglin V.A., Lytov B.V. i dr. Sluzhebnaja kar'era. – M.: Jekonomika, 1998. – 302 s. – S.20-22 
12.  Sotnikova S.I. Upravlenie kar'eroj: Uchebnoe posobie. – M.:INFRA-M, 2001.
13.  Jekonomika i upravlenie personalom: Jenciklopedicheskij slovar'. Novosibirsk, 2012.
14. Sotnikova S.I., Sotnikov N.Z. Strategicheskoe upravlenie kar'eroj kak instrument dostizhenija konkurentosposobnosti personala // Vestnik Omskogo universiteta. Serija: Jekonomika. -  2014. - №1.-S. 60-65
15. Upravlenie chelovecheskimi resursami v uslovijah reformirovanija sistemy obrazovanija: Kollektivnaja monografija. Novosibirsk, 2014. – 199 s. – S.135-161 
16. Caricenceva O. P. Modeli pedagogicheskogo testirovanija //Obrazovatel'nye tehnologii. – 2013. - № 1. – S.103-114. – S. 105
17. Jefendiev A.G., Balabanova E.S., Sorokin P.S. Kar'era sotrudnikov rossijskih biznes-organizacij kak social'noe javlenie: opyt jempiricheskogo issledovanija // Mir Rossii. -2011. -№ 4. – S.145; S.155
18. Jurlov Ju.N., Orljanskaja G.L.  Upravlenie personalom: Kurs lekcij. -  Cherepovec; IMIT SPbGPU, 2009. – 168 s.
19. Schein E.H. Culture as an environmental context for careers // Journal of Occupational Behavior. -1984. - № 1
20. Schein E.H., McKelvey W.W., Peters D.R., Thomas J.M. Career Orientations and Perceptions of Rewarded Activity in a Research Organization // Administrative Science Quarterly. – 1965. -№ 4 
21. Molodezh' v Rossii. Obzor literatury// docme.ru/doc/76512/youth-in-russia-executive-summary-rus

Conceptual basis of the assessment of management effectiveness, competitiveness of labor resources at various levels management
Sirbu A.N., Ph.D. Economics, Assistant Professor of Management, Marketing and Production Organization Volgograd State Technical University
Abstact:
The article is devoted to the distinction between “assessment of competitiveness of labor” and “evaluation of the effectiveness of management of competitiveness of labor.” Considered foreign and domestic experience in assessing management systems competitiveness of human capital at different levels of management. An approach is systematized to identifying and assessing the effectiveness of human resource management at the micro level. The main differences of the assessment of the effectiveness of human resource management at the micro, meso and macro levels. A general scheme for evaluating the effectiveness of human resource management at the territorial (regional) level is developed.
Keywords: human resources, human resource management efficiency, competitiveness, human resources, evaluation of the effectiveness of human capital management.

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Corporate university as an internal expert and strategic partner of the organization (based on the materials of OJSC «Sberbank of Russia»)
Dolzhenko R.A., Ph.D. Economics, Assistant Professor, Department of Strategic Marketing, National Research University Higher School of Economics, rdolzhenko@hse.ru

Abstract: 
In the article is shown that corporate training of the personnel is a major factor of competitiveness for an organization in the labor market. The essence of the corporate training system under modern conditions is considered. The role of the corporate university in the corporate training system of the personnel is proved. Variants of using the corporate universities on an example of the largest Russian companies are analyzed. The experience of the Sberbank in the construction of a unique system of corporate training on the basis of the corporate university is considered. Strategic targets of Sberbank corporate university for 2014–2018 are described.
Keywords: personnel training, corporate training, corporate university, strategy of corporate university development.

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